Philosophy
Yllera, Renewing Tradition
Yllera, Renewing Tradition
Grupo Yllera is a family owned Spanish winery, with several generations of winemaking tradition, making high quality wines in different geographical areas, to bring happiness and satisfaction to our consumers, with profitability as well as continuous and sustainable growth, together with suppliers and workers who are proud to be part of our company.
We do this:
Grupo Yllera is a family owned Spanish winery, with several generations of winemaking tradition, making high quality wines in different geographical areas, to bring happiness and satisfaction to our consumers, with profitability as well as continuous and sustainable growth, together with suppliers and workers who are proud to be part of our company.
We do this:
Grupo Yllera’s values are the qualities, principles and beliefs that guide our decisions, actions and behaviour, and make up our COMPANY CULTURE:
We put the consumer at the centre of all our decisions. We seek to understand their tastes, needs, concerns and desires in order to develop the products that best suit their moments.
We use technology to be closer to our consumers and to be more productive and efficient throughout our value chain.
We seek balance both in our wine ranges (product pyramid) and in the markets in which we sell.
We take into account the impact of our activities on the environment, supporting and working with the organisations and companies closest to us, and contributing to society.
We seek improvement in all our actions and decisions.
We consider sustainability criteria in all our decisions, minimising emissions and resource consumption.
We take into account the opinions and perspectives of different stakeholders in our decision-making.
We want our employees to have the training and information they need to perform their jobs with greater satisfaction and autonomy.
We will take care of the family heritage we have received and strive to improve it so that it will continue to be a source of profitability, satisfaction and pride for our shareholders.
We give the best of ourselves, with passion and interest in everything we do.
